Archive for the ‘Campaigns’ Category

Big Ben Ashes

Posted: 30th October 2010 ws in Campaigns
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So Ricky thought it was a good idea to send a message to the Poms, threatening to take their beloved Urn on one of the biggest icons in the UK. Oops, didn’t get permission, but we will pay the fine of GBP2,500  with pleasure. I would say they’ve opened a can of worms for this type of marketing in the UK, […]

Choice Shonky Awards

Posted: 26th October 2010 ws in Campaigns, Social Media
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Choice Australia held their Shonky awards today and named some of the larger organisations and even household brands, brave people. All the Shonky Award winners are here. Being a Coles shopper myself and seeing the Curtis $10 meals I have to say I kinda knew that was Shonky anyway, and wondered if anyone would really […]

Michael Hill 22 carat competition

Posted: 21st October 2010 ws in Campaigns
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Mccann youve done it again, oops that McCain, but Mccann are doing it again with an interesting new campaign for Michael Hill. A very social campaign, allowing couples to enter with certain information and win a 22 carat diamond ring. Still trying to figure out what is in it for the bloke, other than being […]

iPhone App meet offline advertising

Posted: 10th October 2010 ws in Campaigns
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Interesting blend of a magazine ad meeting an iPhone app. Peaks the interest of the user, no doubt some would download the app, but once the secret is out, maybe unlikely to get users to bother. Also likely to win the agency some awards, wonder what the brand recollection for the ad would be.  Ahh […]

Website campaigns

Posted: 20th September 2010 ws in Campaigns
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Interesting how agencies come up with a campaign and then instead of putting the campaign onto the main website set up a whole new domain, use traditional media to get traffic and then let them rot slowly when the campaign is finished. Why not set up the campaign under the main site. Easy enough to […]

Comments Off on New Choice Twitter and YouTube pages

Nice shiny new Twitter and Youtube pages from the folks at Choice. They have been working the social media space for awhile and have finally got the backgrounds and set up sorted. Keep up the good work. Check out the Choice Twitter page. Check ou the Choice YoutTube Channel. For those of you who don’t […]

Interesting take on Fathers Day

Posted: 30th August 2010 ws in Campaigns
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The guys at Roses Only as usual have a light hearted approach to Fathers day with their Fathers Day Gift Guide on the Hampers Only website. I think my Dad is probably a hard working dad requiring the Molton Brown Gift Hamper supposedly. Not a bad try, nice hampers on offer. If you are otherwise […]