Archive for the ‘Internet Marketing’ Category

Kids Activities

Posted: 15th February 2013 Marketing in Digital Assets, Internet Marketing
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This is an area where?competition?is growing and lots of mom and pop type sites rising from the ashes as they?always?do, some with a local play, some with a national play and a wide variety of capability, experience and quality. Ultimately the kids activity winner will be the site with the best user experience and the […]


Posted: 17th July 2012 ws in Campaigns, Internet Marketing
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Comments Off on FOMO WTF?

So the good folks at Kimberly Clark are at it again. Now that we know what Gripples are, you can read more below, the next on the list is FOMO.  Heard of it? Although FOMO is not really a secret it is a new concept and seen as my teenage daughter used the word with me […]

MBF has joined BUPA

Posted: 31st October 2011 ws in E-commerce, Internet Marketing
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The retail brands of MBF, HBA and Mutual Community have all joined with Bupa. Bupa is a global healthcare provider that reinvests profits into member benefits. MBF, an icon of the Australian Health Insurance sector and around for over 60 years is now no more. Well not actually. There is what appears to be a […]

The power of creativity

Posted: 12th April 2011 ws in Internet Marketing
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Brilliant all round…. Excellent creation of an ad to sell a product in the same medium , same product but with creativity in the process. Well done.

School Term Dates

Posted: 10th January 2011 ws in Internet Marketing
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New very clever and useful widget from Kleenexmums to keep you up to date with school terms, public holidays by Australian State. Can be added to your blog or website, just grab the HTML. See below.

Women in Business

Posted: 3rd December 2010 ws in Internet Marketing
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Female, running a large or small business? Westpac has a site called The Ruby Connection which is, well all about women in business. This is a well kept secret for those of you who haven’t found it yet and has great support for Australian business women. What else could we expect from the bank with […]

Toilet Training, is in the can

Posted: 17th October 2010 ws in Internet Marketing
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Huggies Pull Ups released their new revised Toilet training section on the baby care and pregnancy website. For all you mums wanting to, dreding, or thinking about toilet training the new revised area includes lots of useful and easy to read information, as well as a process to help you get started, decide on, […]

Opportunities in Advertising

Posted: 10th October 2010 ws in Internet Marketing
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Some job opportunities at OMD in Sydney and Melbourne and PHD in Sydney. They are looking for account directors, strategists and more. Get more info from B&T here.

Comments Off on Kleenex Mums – For Aussie Mums

The new Kleenex mums website is now live, a site sharing the collective wisdom or so they claim of Australian Mums. Interesting social take on engaging mums with some SEO and other smart tactics thrown in. We know mummy bloggers have been going from strength to strength, lets see how they like the new Kleenexmums […]

Social media Strategies

Posted: 4th September 2010 ws in Internet Marketing
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For all those social media wankers this site is for you : For those of you who belive social media is the most important part of your online strategy, even though it drives very little traffic, it is really about the conversation and branding, “you go girl”. Now, back to Twitter…..